written by
Joe Boone



100 Princes Street - Edinburgh, Scotland

High above Scotland's compact, hilly capital of Edinburgh, perched atop Castle Rock, sits 900-year-old Edinburgh Castle, home to Scotland’s crown jewels and the Stone of Destiny, used in the coronation of Scottish rulers. Edinburgh Castle is one of the UK’s top attractions with more than 2 million visitors each year. Dating back to 1103 AD, it looms over the city’s medieval Old Town and the gardens and neoclassical buildings of its elegant Georgian New Town.

Far below in the center of Edinburgh’s most famous boulevard, looking directly up at the castle and with a rich history of its own is 100 Princes Street. A prime location for hospitality dating back over 150 years, in the 19th century it was Dejay’s Hotel, then later Windsor Hotel, before becoming The Royal Over-Seas League in 1929. In 2019, Red Carnation Hotels purchased the property and soon it begins its newest journey as one of Edinburgh’s finest boutique hotels. 

Scheduled to open in November, 2022, Red Carnation is lovingly restoring 100 Princes Street, just as it did with several of its other 18 hotels including 800-year-old Ashford Castle and London’s acclaimed Hotel 41. With 30 individually appointed guest rooms and suites, many overlooking stately Edinburgh Castle, as well as a 2:1 staff ratio, 100 Princess Street will be transformed into an exclusive retreat focused on service with an “anything, anytime” approach. A resident-only “Explorers’ Club” will offer culturally inspired signature dishes, a collection of acclaimed Scottish whiskies, a wine wall with over 200 fine wines, and magnificent unobstructed views of the Castle.

Bulgari Hotel Roma - Rome, Italy

Another historic renovation will open in 2023 in the heart of Rome’s Campo Marzio neighborhood. Bulgari Hotel Roma will occupy a magnificent 1930’s modernist building that faces two of Rome’s most iconic landmarks: the Ara Pacis; and the Mausoleum of Augustus, the first Roman Emperor.

The original building will be transformed into a magnificent modern monument, becoming a temple of Bulgari style. Representing a new level of luxury accommodations in the Eternal City, Bulgari Hotel Roma will include 114 elegantly appointed suites, a 10,700 square-foot spa, 65-foot long pool, gym, a library dedicated to the history of jewelry, prestigious Il Ristorante - Niko Romito, and The Bulgari Bar.

An Italian luxury brand, also known for its jewelry, watches, fragrances, accessories, and leather goods, Bulgari Hotels & Resorts' posh collection of hotels and resorts also includes properties in Milan, Bali, London, Beijing, Dubai, Shanghai, Paris, and soon Tokyo, Miami Beach and Los Angeles.

Conrad - Washington, DC, USA

If you are heading to Washington, DC and lean toward ultra-modern accommodations, plan a stay at Conrad Washington, DC, the flagship U.S. hotel of Hilton Worldwide’s Conrad Hotels & Resorts. Just a few minutes’ walk from the White House, this 360-room luxury hotel opened in 2019 anchoring the recently-created CityCenterDC mixed-use development, a huge five-block complex featuring up-scale residential, commercial, shopping, and dining options.

Rising 11-stories above the skyline, this sleek hotel’s shimmering tower of glass boasts a soaring atrium, lush outdoor terraces, streamlined contemporary décor and captivating art installations, providing a stylish retreat in one of the world's most influential cities. A chic seafood restaurant, hip cocktail bar, rooftop bar, gym and 32,000 square feet of meeting space make it ideal for business or pleasure.

Zoëtry Curaçao Resort & Spa - Willemstad, Curaçao

If sun and sand are more to your liking, consider immersing yourself in Apple Leisure Group’s newest addition to its AMR™ Collection, the tropical paradise of Zoëtry Curaçao Resort & Spa. Reconnect with nature in this luxurious new 72-suite boutique resort on the unique Dutch Caribbean island of Curaçao, known for expansive coral reefs rich with marine life and beaches tucked into coves.

Zoëtry’s all-inclusive experience anticipates your every need with Endless Privileges®, Unlimited-Luxury® and Unlimited-Fun®. Featuring 72 luxurious garden, tropical, and pool view suites, with 53 beachside rooms and suites debuting in 2022, the property encompasses three restaurants, three bars (including a pool bar,) two pools, a fitness center, tennis court, and spa. Full access to Dreams® Curaçao Resort, Spa & Casino, including a beautiful beach on Piscadera Bay, is just a quick golf cart ride away.

Explora Journeys

New luxury overnight and extended stay accommodations are not solely for land lovers however, as the cruise industry continues to expand its luxury holdings, including the world's newest cruise line, Explora Journeys. 

The new line is part of MSC, the family-owned cruise and shipping giant that traces its legacy all the way back to 1675. Explora 1, the first of four new ships planned, is set to sail in 2023 and will include both iconic destinations like the South of France and Iceland, as well as more off-the-beaten-path ports including Bozcaada, Turkey; Kastellorizo, Greece; and the Lofoten Islands of Norway. Explora Journeys will bring guests to lesser-traveled harbors to enjoy a more authentic experience and a slower pace of travel. Each ship will have 461 oceanfront suites, all with floor-to-ceiling windows and private terraces; 14 decks; nine restaurants; a massive indoor-outdoor spa/fitness facility; four pools (one indoors with retractable roof); and 64 private cabanas.

more editorial

book with A Specialist


Choose one of our incredible travel experiences.

Search for the local Affluent Traveler Specialist in your area.

Contact your local specialist and start planning.

why choose THE AFFLUENT TRAVELER COLLECTION?


The Affluent Traveler Collection is your “Your Guide to the Good Life.” Our renowned luxury travel specialists have one goal in mind, to create luxurious travel experiences that will inspire your mind, body and soul. Through long-standing relationships with the most upscale hotels, cruise lines, guided vacation companies and more, our travel specialists use their years of experience and product expertise to design a tailor-made vacation just for you.

Ready to be guided towards the vacation of your dreams? We’re ready to help get you there. To find an Affluent Traveler Collection travel specialist, click here.

25,000

Advisors

300

Preferred Suppliers

1,200

Hotels & Resorts Worldwide

the FAB Five!


The world is filled with splendid places that most of us only dream about. But, how do you know: Where to go? What to do? And where to stay? The Affluent Traveler Collection can help inspire your travel research.

We bring you sights and sounds from around the globe to inspire and intrigue your senses. Our Fab Five videos highlight our most impressive products and experiences, providing you with a glimpse of the extravagance that awaits your client in the world of the Affluent Traveler Collection.